Built to Help Teams Make Better, Faster Decisions

Our Philosophy

At Airlie Consulting, we believe that great decisions are built on clear thinking, not just more data. Our philosophy is grounded in a few simple truths:

• People first - every time

  • Data doesn’t live in a vacuum. We build solutions that are not only smart, but also usable, understood, and trusted.

• Clarity over complexity

  • We do our best to strip away jargon, complexity and confusion to surface what truly moves the needle.

  • Simplicity is powerful - especially in the crowded and ever-changing D&A landscape.

• Enterprise-grade thinking for every organization

  • You don’t need a Fortune 500 budget to have trusted, proven data practices. We bring that expertise to organizations of every size.

  • Leverage our experience scaling D&A stacks to ensure your business, cost model, technology, and data team remain fully aligned.

• We focus on strategy rather than dashboards

  • We know that tools are just part of the story: we help our clients connect data to real world decisions that drive them forward.

  • Produce data products ready for existing and emerging use cases.

The “D&A landscape” reference links to the 2024 Machine Learning, AI & Data Landscape by Matt Turck and FirstMark Capital. Used with attribution and gratitude.

What We've Done

With decades of architecture, engineering, management and technology experience, we've served businesses of all sizes - from wee startups to global enterprises with tens of thousands of staff.

Our team has worked across many different sectors - such as:

• Technology, SaaS, CRM, Cloud, Analytics

• Financial Services, Mortgage & Real Estate Technology

• Renewable Energy, Solar, Utilities

• Travel, Hospitality, and Healthcare

We’ve built data teams from scratch, guided IPO prep, led major tech transitions, and helped businesses scale from $0 to $1B+.

Harness our experience to help accelerate your organization and set the right foundation for growth and scale.

How We Work

Airlie Consulting understands that effective collaboration is built on curiosity, trust and shared experience. From our first interaction, we strive to understand the drivers behind a given opportunity to ensure we devise the right solution. We seek to minimize time-to-value, deliver value early and then quickly iterate as needed.

We deliver data foundations that build trust and are also easy to maintain, adapt, and extend. All of our solutions are built, managed, and deployed as code, perfectly positioning you for the future.

We recognize that plans and priorities can and will change. Our solutions are designed to work with and enable such changes, yet always remain transparent and explainable.

We are people-first every time and do our level best to meet each member of your team where they are. We know that collaboration, curiosity, professional growth, taking the time to discuss the why’s, and leading with integrity are crucial parts of building the right team and a proper foundation.

We remain grounded by a people-first mindset, as we strive to be curious, kind, focused, and professional collaborators who do things right.

Mission Statement

We bring enterprise-grade data and analytics capabilities to every organization.

• We value people first

  • We value people over technology, notoriety, etc.

  • We are always respectful, honest, kind, and helpful.

  • We recognize that without people nothing meaningful gets done.

• We work as a team

  • We see work as the consummate team sport.

  • We move the team forward.

  • We make time to help colleagues when they need it.

  • We are mission-driven, focusing on the larger picture to keep things in perspective.

• We are data people through and through

  • We are data-driven.

  • We know that data-driven decisions hold significant advantages over every alternative approach.

  • We believe that professional, constructive feedback holds immense value.

• We are relentlessly customer-focused

  • We measure our success primarily through client successes.

  • We advocate for our clients and hold their best interests in mind.

• We earn and build trust

  • We secure our systems by design.

  • We strive to always be transparent and honest.

  • We act with integrity.

  • We willingly discuss the reasoning behind a given course of action.

Corporate Values